The organizational culture has a great strategic importance since a proper use of it, encourages the participation and mature behavior of all members of the organization. In this way people are committed, responsible and that is one of the strengths that guide a company towards success.

Through our website it is possible to demonstrate the way of working that we run in a company, this means that each element, that is presented, entails a series of preconceived ideas about the company, how is it, what does it work on, what is capable of doing, and where is it headed. The way we make use of the website can be a link or obstacle for the good performance and also for the corporate image, it can be a factor of distinction and influence in the behavior of those who integrate the organization and this is evidenced through the tools used by the company to make itself known.


Paula Cruz
Intern Before Communication